SMS INC. in the media: Golf Management éurope

Posted on September 4, 0201

gme logo

SMS INC.’s findings on the number of golf rounds played this year was recently featured in this months Golf Management éurope. In the article, Richard Payne discusses the increases the UK has seen in the second quarter of 2015 when compared to the same period of last year. This was attributed to various factors. The weather was generally good, with the sunniest April on record since 1942, and the rain stayed away, resulting in only 64% of the average amount of rainfall for this period. As well as this, the lack of sporting events during the second quarter of 2015 allowed for golfers to spend more time on the course.

SMS INC. have released quarterly rounds played reports since 2000, monitoring the rounds played at public access golf courses throughout mainland Great Britain. Drawing upon our experience of the sport industry we can give in depth comparisons between time periods, regions, and contributing factors.

See the full report in GMé here (p14).

See our latest Rounds Played report for the second quarter of 2015 here.

For further information please email info@sportsmarketingsurveysinc.com or call 01932 345539.

Back to results